Google Ads
Total Spend
$63.16
5 campaigns active
Clicks
75
$0.84 avg CPC
Impressions
1,047
7.16% CTR
Conversions
1
$63.16 CPA
Campaign Breakdown
| Campaign | Status | Spend | Clicks | Impr | CTR | CPC | Conv |
|---|---|---|---|---|---|---|---|
| Search | Teachertainment Store | Active | $32.45 | 64 | 713 | 8.98% | $0.51 | 1 |
| Search | Parents | Paused | $25.18 | 7 | 122 | 5.74% | $3.60 | 0 |
| PMAX | Parents | Paused | $2.84 | 2 | 56 | 3.57% | $1.42 | 0 |
| PMAX | Teachers | Paused | $2.28 | 2 | 80 | 2.50% | $1.14 | 0 |
| PMax | Teacher Referral Program | Active | $0.41 | 0 | 76 | 0.00% | — | 0 |
| Total | $63.16 | 75 | 1,047 | 7.16% | $0.84 | 1 |
Total Spend
$363.63
4 campaigns
Impressions
10,420
Across all campaigns
Total Conversions
15
2 purchases + 13 leads
Blended CPL
$28.45
Leads + purchases
Campaign Breakdown
| Campaign | Spend | Impr | CTR | LP Views | Purchases | Web Leads | On-FB Leads | CPL |
|---|---|---|---|---|---|---|---|---|
| Leads Campaign | Parents | $353.67 | 9,508 | 2.17% | 16 | 0 | 1 | 11 | $32.15 |
| Traffic | Teacher Referral | $4.37 | 327 | 9.17% | 23 | 0 | 1 | 0 | $4.37 |
| Parents | Sales Campaign | $2.86 | 296 | 2.36% | 5 | 2 | 0 | 0 | — |
| Teachers | Sales Campaign | $2.73 | 289 | 2.77% | 3 | 0 | 0 | 0 | — |
| Total | $363.63 | 10,420 | — | 47 | 2 | 2 | 11 | $28.45 |
$426.79
Total Ad Spend
16
Total Conversions
11,467
Total Impressions
$26.67
Blended Cost/Conv
Email Campaign
Super Mario Galaxy Movie — Email Blast
Themed promotional campaign to engage parents and students
98.76%
Delivered
19.79%
Open Rate
4.15%
Click Rate
20.97%
Click/Open
Top Clicked Links
1
Teachertainment Store
12 clicks
2
Super Mario Galaxy Movie Info
8 clicks
3
Online Tutoring Sign-Up
5 clicks
4
Teacher Referral Program
4 clicks
5
Social Media Links
3 clicks
Campaign Screenshots
Email Design — Super Mario Galaxy Movie Theme
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Campaign Results — Delivery, Opens, and Clicks
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Top Clicked Links — Store and Movie Info Leading
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LinkedIn Banner Designs
LinkedIn Company Page Banner Options
8 banner design concepts for the Teachertainment LinkedIn page. Click any image to enlarge. Recommended size: 1128 x 191px.
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Key Takeaways
Search Store campaign is the top performer — driving 64 clicks at just $0.51 CPC and the only Google Ads conversion this period.
Meta Leads Campaign | Parents generated 12 total leads — 11 on-Facebook leads + 1 website lead at $32.15 CPL. This is the primary lead driver.
Parents Sales Campaign drove 2 purchases — on just $2.86 spend, showing strong purchase intent from the parents audience segment.
Super Mario email hit 19.79% open rate with 4.15% click rate — Teachertainment Store was the top clicked link. Strong engagement shows themed content resonates with the audience.
8 LinkedIn banner concepts ready for review — select a favorite to update the Teachertainment company page and strengthen brand presence.